THE BIGGER, THE BETTER: This spring - bigger is better (balloon sleeves, voluminous skirts, big handbags) and the same goes for your hair!

"But wait," you may be thinking,"my hair is as limp as a dishrag and flatter than a pancake. How can I make my hair look full, volumized and healthy?"

WHAT: -Get It Pumped Shampoo -Get It Pumped Conditioner -Get It Pumped Thickening Spray

CREATED BY: Regis designLINE

AVAILABLE: February 2007

A BIG BREAKTHROUGH! Get It Pumped Shampoo and Conditioner contain Keravis Complex, a breakthrough formula that actually improves hair's texture, eliminating the need for traditional volumizing products. The trio of products is enriched with MaxiTherm, a three-pronged formula to increase volume.

WHAT'S SO SPECIAL ABOUT MAXITHERM? 1. MaxiTherm contains plant-based amino acids that work inside your hair shaft, boosting moisture and improving the overall structure of your hair.
2. It has date extract (the fruit, not remnants of your weekend), which is rich in simple carbs and organic acids that smooth your hair's cuticle while plumping it up.
3. The miracle of MaxiTherm is unique fluorinated polymers. The state-of-the-art polymers adhere to hair and improve its long-term ability to increase volume, flexiblity and perceived smoothness.

MANAGEMENT TIPS-SHAMPOO & CONDITIONER. When used together, Get It Pumped Shampoo and Conditioner volumize and strengthen hair and increase flexibility and smoothness. Perfect for daily use, the formulas actually protect hair from thermal styling damage with regular use. The gentle formula rinses clean, leaving hair strong, shiny and smooth and is ideal for chemically enhanced or color-treated hair.

MANAGEMENT TIPS-THICKENING SPRAY. Get It Pumped Thickening Spray creates extraordinary hold, fullness, texture and body, yet hair has a soft, touchable look. It provides internal support for styling, especially for fine, limp hair. The Thickening Spray gives hair a great shine (without flakes) and is an ideal styling tool for thin hair or when you want to give your hair great volume. Use it with wet or dry rollers, blow-drying, finger-styling or even air-drying.

PRICE: A 10-ounce bottle of Get It Pumped Shampoo retails for $9.50.
A 10-ounce bottle of Get It Pumped Conditioner retails for $10.50.
An eight-ounce bottle of Get Pumped Thickening Spray retails for $10.95

WHERE IS IT? Regis designLINE products are available in over 5,000 Regis Corporation salons in the United States, Canada and Puerto Rico. For more information, visit RegisSalons.com. In an effort to fight diversion - the sale of professional hair-care products are not available for sale online.

ABOUT REGIS DESIGNLINE. Developed exclusively for Regis Corporation salons, designLINE offers products that give hair the texture, style and shine it needs to look fabulous. Choose from shampoos, conditioners, styling and finishing products created by top beauty experts who know what works. designLINE is a registered trademark of Regis Corporation. Visit www.RegisSalons.com for more information.