Who are Regis Corporation Franchisees?
The people who join our retail franchise family have diverse backgrounds and various reasons for choosing to franchise with us. School teachers, real estate professionals, corporate executives, accountants, lawyers, engineers and civil servants. Some build their businesses full time, some part-time. But after careful consideration and exploration, our franchisees have found this industry, this company, these brands work for them.
Why does the beauty industry make so much sense from a business perspective?

The hair care salon business is rarely the first industry people consider when examining franchise concepts. But, when they learn more, our franchisees find this retail industry performs like no other. Ours is an industry that:

  • Is relevant in any community and any economic climate.
  • Is a fundamental service best performed by professionals.
  • Resists technological obsolescence.
  • Is staffed by professionals – employees are educated, certified and trained.
  • Has low, non-perishable inventory requirements.
  • Cannot be outsourced.
  • Is about making people look and feel good about themselves.

When you study the attributes of the salon business and those of other franchises such as: Fast food, Automotive repair, Real estate, Retail, Children’s services, Tax preparation, etc.?

There really is no comparison.

What kind of support does Regis Corp offer their franchisees?

The key to success is not your product, it’s your partner.” —Franchisee from Chester, VA

Most people recognize our salon brands—such as Supercuts, Cost Cutters, and Roosters—before our parent company. But once they know us, few forget. Regis Corporation is the global leader in salon and haircare services.

Since our inception in 1922, we’ve grown to over 60 distinct brands of salons, education centers and specialized hair service centers, serving customers worldwide.

As a salon owner and operator, Regis is as invested as our franchisees are in the ongoing health of our brands. No other retail salon services company offers their franchisees knowledge and resources on this scale.

Our franchisees have direct access to the vast accumulated knowledge, resources, and best operating and marketing practices of Regis Corporation. We also have the capability and resources to continuously learn about our industry and consumers and adapt as necessary.

We make available to our franchisees what we have learned and continue to learn.The resources of a global hair care company and our experience as operators of thousands of salons allow us to offer significant support covering the five distinct stages of a franchisee’s retail business:

1. Pre-Opening

2. Opening

3. First Year

4. Ongoing

5. Growth

Eight different departments interact and support each franchisee through these stages, beginning with the assignment of a professional from every department. No matter what brand or area selected, personal assistance in running your business is available.

Real Estate

Provides leadership with over 125 years of combined commercial/corporate real estate experience

Dedicates a team of franchise professionals with real estate as their only responsibility

Construction

Drafts architectural plans and building department revisions

Furnishes a vendor book with costs and sources for equipment and tools

Provides a resource list of contractors throughout the country to assure competitive build-out costs

Retail Beauty Product Sales

Leverages the buying power produced by hundreds of millions of dollars in annual beauty product sales

Benefits from strong relationships with top hair care industry vendors

Offers a wide range of incentive programs for franchisees

Provides one-on-one support

Supports franchisee’s special events (stylist contests, local community events, salon events)

Communicates new product information, beauty product discounts, stylist tips and important news for Regis franchisees

Marketing

Provides an infrastructure of brand-specific marketing teams, charged with maintaining the integrity of the brand’s identity, culture and history

Provides all franchisees with the tools, knowledge and resources to successfully market their business

Establishes and maintains brand standards and guidelines to ensure that all franchise and corporate locations have a cohesive look and feel

Develops strategy and implementation plans for national and local marketing promotions to build brand awareness and drive salon traffic

Works with outside vendors and ad agencies to ensure that our marketing efforts are fresh, current and relevant to our brands and their customer demographics

Education

Dedicates artistic directors/consultants to lead technical salon training classes in various forms and at different skill levels

Provides training on customer service and new salon opening

Partners with top beauty industry leaders to train our artistic directors/consultants on current trends and techniques

Development and Compliance

Works with potential and current franchisees to develop and grow our nine Regis Franchise Brands throughout North America.

Franchise Business Operations

Assigns Franchise Business Consultants to work with every franchisee

Provides pre-opening, opening and ongoing operational assistance for all franchisees

Implements and assists with all operational programs and procedures, including the First Salon Opening program

Schedules personalized visits to existing salons

Provides training classes in business management, customer service and recruiting

Conducts regularly scheduled phone calls to discuss service, retail and training needs

Provides POS support to franchisee’s salons, 362 days a year

Hosts the annual Regis Franchise Convention for all franchisees

Finance

Assists with pay plans and provides scheduling guidelines

Educates on the budgeting and goal-setting processes

Analyzes cost control and store inventory

Provides sales analysis of service and retail sales and customer counts